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How do you Smarties | Canadian Grocer

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in March
By Chris Powell | March 11, 2015

Nestlé Canada is revamping its Smarties brand as part of what a senior marketing executive calls a “big year” for the beloved chocolate treat.

In addition to new packaging that allows consumers to dispense what the company calls a “responsible” portion of 15 Smarties, the Nestlé brand has also introduced a new Instagram account.

http://www.canadiangrocer.com/top-stories/how-do-you-smarties-50478
 

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